Logo Design Blog | logofu


Happy Birthday Helvetica!

Helvetica, arguably one of the most popular typefaces in the world, is celebrating 50th year of success! Used in everything from logos & branding for some of the worlds most recognizable brands to digital user interfaces, Helvetica has carved itself a unique impression on world culture. Love it, or hate it, Helvetica has made an outstanding impact on design over it's 50 year lifespan.

RSS | Dec 26 2007 | comments(0) | read the full post


Makeover Includes New Logo for Holiday Inn

In a brave departure from 55 years of tradition, Holiday Inn has unveiled an all new logo. The Holiday Inn logo, which can be seen afixed to more than 3,000 hotels around the globe, is recieving it's first makeover since it's original launch in 1952.

RSS | Jun 16 2008 | comments(178) | read the full post


$4000 from graphic designer David Airey!

To celebrate his blog's first year anniversary, graphic designer David Airey is giving away over $4000 in prizes! Everything from free hosting, to USB drives, to design books (signed by the authors), to SEO consultation,  a podcasting kit, free money via PayPal and Amazon, advertising slots on various websites and more!

RSS | Dec 26 2007 | comments(1) | read the full post


Internet Marketing Website Logo Tatoos!

How far is too far? When do you know you've crossed over that thin line between being a fan and being a bit crazed? Meet a man who enjoyed getting his internet marketing tips and news from Shoemoney.com and DigitalPoint.com so much that he had their logos permenantly tatooed on his arm!

RSS | Jun 17 2008 | comments(99) | read the full post


Crowdsourcing Logo Design

If you haven't heard of crowdsourcing, just think of it as the new-and-improved 'outsourcing'. This is a brief overview of what crowdsourcing is, and how you can use crowdsourcing to expand your portfolio, meet new clients, get traffic to your portfolio and make a little extra cash along the way.

RSS | Jun 17 2008 | comments(43) | read the full post


2012 Olympic Logo Creative Process (video)

Ever wonder how the designers of the contraversal 2012 Olympic Games logo came up with the controversial concept for the 'bold, innovative' design? This video clip shows how sometimes the design process is as much about serendipity as it is design sense.

RSS | Jun 17 2008 | comments(0) | read the full post


First time logo designer (video)

In this well edited video clip a first time logo designer talks about his design process. From the initial conversations with the 'client', to conceptualization, through several revisions, the designer talks about the process, the tools and the thoughts that came along with his first attempt at logo design.

RSS | Dec 26 2007 | comments(0) | read the full post


American Red Cross logo litigation

Although it may not have occured to you before, the criss-crossed crimson bars emblazoned on the trucks and uniforms of humanitarian relief workers worldwide is indeed a logo. While this iconic emblem of hope has become synonymous with the service it represents across the globe, there is now a legal battle over who indeed owns the right to use the logo.

RSS | Jun 17 2008 | comments(39) | read the full post


UK Conservative Party logo ($80k!)

In an effort to rebrand themselves a year ago, the Tories (UK's Conservative Party) adopted a new logo that reflects their need to be viewed as a 'kinder, gentler' party. But even with a price tag of £40,000 (thats $80,000) this logo seems more suited for a childrens benefit than a capable political party.

RSS | Dec 26 2007 | comments(0) | read the full post


New Chrysler logo an attempt to stir sentiment?

No it's not a bad case of dejavu. Chrysler unveiled their new logo today as part of the introduction of a 'whole new Chrysler', only... the logo isn't exactly new. So what sort of message is Chrysler trying to convey, and are people buying it?

RSS | Jun 17 2008 | comments(27) | read the full post


Branding and the toddler demographic

We've always known that branding drives consumption among teens and adults, but what about the younger generation. Just when you thought your were doing a great job safeguarding your kids against the influencial forces of the world, this little study comes out from the crack team of researchers at the Stanford University School of Medicine.

RSS | Dec 26 2007 | comments(5) | read the full post


Getting closer!

We're working hard to get logofu.com closer to our goal of 'A simple, easy to use logo designer profile/portfolio'. I've been busy scouring code and have made a number of improvements to the various modules, most significantly the blog module, and have started work on the 'Help' section.

RSS | Jun 17 2008 | comments(80) | read the full post


Ready to alpha test logo designer profiles

We're looking for a few brave souls to help us work out the details of our logo designer profile/portfolio area. Right now it's a mess of lorem ipsum, empty galleries and test user pages.

RSS | Aug 08 2007 | comments(16) | read the full post


Week 1 at logofu.com

Week one at logofu.com has brought us a few new features and additions including 'email a friend', 'print this page' and social bookmarking usability in the blog, a new 'logo design in the news' section and some new designs in the logo design portfolio.

RSS | Jun 17 2008 | comments(16) | read the full post


Official LogoFu.com Launch Today!

LogoFu.com offically launched operations today opening the website to the online masses. LogoFu.com is designed as both a customer aquisition tool for LogoFu logo designers, and as a portal for other logo designers across the internet.

RSS | Jun 17 2008 | comments(10) | read the full post